With YouTube being one of the most popular websites on the internet, it is no wonder that its search engine ranking has become a big business. In this blog, we will go through all the basics of YouTube SEO and explain how to get your videos ranked better with the help of an expert SEO company in Singapore.

What is Youtube SEO?

Youtube SEO is the process of optimising your Youtube channel for Google search. This involves ensuring that your videos are well-written, have high-quality footage, and are Socially shareable. You can also optimise your videos for keywords to improve your ranking on Google.

How does Youtube SEO work?

With over 1.4 billion active users on YouTube, it’s no wonder that the video-sharing site has become one of the most popular sources of online content. But how does Youtube SEO work? Let’s learn from an expert SEO specialist in Singapore.

You can do a few things to ensure your videos rank well on YouTube and generate traffic that leads to sales. Here are a few tips for optimising your Youtube channel:

1. Write engaging titles and descriptions:

Your titles and descriptions will significantly affect how well your videos rank on YouTube. Make sure they’re catchy and informative and target potential viewers who may be interested in what you have to say.

2. Use keywords throughout your videos:

Whether you’re talking about the video itself or features included, include keywords throughout your content to help it rank better. Not only will this help you attract more viewers, but it’ll also help generate clicks through search engine results pages (SERPs).

3. Optimise images for SEO purposes:

Ensure each image you include on your channel is optimised for SEO purposes – including alt tags and titles – to improve click-through rates (CTRs) and drive more traffic to your videos. This will help increase viewership and engagement.

YouTube SEO: Checklist and Monitoring

1. Keep track of your video’s views and subscribers:

Use YouTube’s Views and Subscribers counters to measure the health of your videos. Viewing data lets, you identify which videos are performing well and which ones need more attention. The Subscriber data can help you understand who is watching your videos and whether they are converting into leads or customers.

2. Track click-through rates (CTRs):

You can use YouTube CTR data to measure how effective your ads are. CTR measures how many clicks on an ad lead to a conversion (a purchase, sign-up, or other action). High CTRs indicate that your ads are reaching potential customers, while lower CTRs may indicate that you should adjust your ad strategy.

3. Analyse video engagement:

Engagement metrics tell you how people are interacting with your videos. This data includes likes, shares, comments, and play counts. Use engagement data to determine which videos attract attention and drive traffic to your website.

As you probably know, YouTube is one of the internet’s most popular social media platforms. Optimising your videos for search engines is essential to make them as successful as possible. In this article, we’ll go over everything you need to know to get started with SEO on YouTube.


Contact AUN Global Marketing, the best SEO company in Singapore to improve your website’s visibility in search engines. Our team of experienced SEO professionals can help you increase traffic and rankings for your website through effective optimisation techniques like YouTube SEO. Contact us today to learn more about our SEO company Singaporeand how we can help you grow your business.