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SEO vs PPC: How They Work to Increase Qualified Leads

SEO vs PPC: How They Work to Increase Qualified Leads

According to statistics, 75% of users never scroll past Google’s first page. In other words, if people don’t see your website listed first in the SERPs (Search Engine Results Pages), you essentially don’t exist. There are a variety of methods you may...
What Impact Does Semantic Search Have on SEO?

What Impact Does Semantic Search Have on SEO?

Search engines are continually evolving to accommodate new ways as people search for information on the internet. As a result, search algorithms are designed to grasp the searcher’s purpose, which is frequently mirrored in the way we construct our search...
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